Performance Marketer & MarTech Specialist

I build campaigns
that convert
and track every
rupee spent.

Meta Ads · Google Ads · Conversion Tracking · WhatsApp Automation

2 years managing paid campaigns with budgets up to ₹1L/month, delivering 6x ROAS for D2C brands and ₹70–90 CPL for B2B. I own both the technical stack and the strategy that runs on top of it.

Meta Pixel + CAPI GTM + GA4 WhatsApp Cloud API Odoo CRM 6x ROAS Delivered
6x
ROAS delivered for D2C brand
70–90
CPL achieved for B2B campaigns
2+
Years hands-on experience
₹1L+
Monthly ad budget managed
Expertise

Full-stack marketing
from ads to attribution.

Most marketers do one thing. I manage campaigns, build the tracking infrastructure, and automate the follow-up — all in one.

01
Meta Ads
Lead gen, sales, awareness, and Advantage+ campaigns. Full-funnel strategy from TOFU to BOFU with conditional logic in lead forms to qualify at capture.
Lead Gen Sales Advantage+ Retargeting
02
Google Ads
Search, Performance Max, Shopping, and Demand Gen campaigns. Multi-property management under MCC for multiple business units.
Search PMAX Shopping Demand Gen
03
Conversion Tracking
End-to-end tracking infrastructure — browser-side and server-side — ensuring clean attribution and minimal data loss across the funnel.
Meta Pixel CAPI GTM GA4
04
WhatsApp Automation
Meta Cloud API integration with Odoo CRM. Abandoned cart recovery, checkout recovery, post-purchase follow-up, and broadcast campaigns.
Cloud API Odoo 19 Zapier Automation
05
Remarketing & Funnels
Remarketing ecosystems targeting abandoned cart users, past customers, and lookalike audiences — maximizing return on existing traffic.
Lookalike Custom Audiences Funnel Optimization
06
MarTech Stack
CRM integration, webhook configuration, lead syncing from Meta Ads to Odoo via Zapier, and Shopify/WordPress tracking setup.
Odoo CRM Shopify WordPress Webhook
Services

What I can do
for your business.

Fixed-scope packages. You know exactly what you're getting and what it costs.

01
Meta Ads Management
₹15–25k/mo
Full campaign management — strategy, creative briefing, audience setup, optimization, and reporting.
  • Lead gen, sales & awareness campaigns
  • Full-funnel audience strategy
  • A/B testing & optimization
  • Weekly performance reporting
  • Meta Pixel + CAPI verification
02
Conversion Tracking Setup
₹12–20k
Complete tracking infrastructure — browser-side and server-side — built from scratch and verified end-to-end.
  • Meta Pixel + CAPI installation
  • GTM full container setup
  • GA4 event configuration
  • Google Ads conversion tracking
  • Data Layer implementation
03
Google Ads Management
₹15–25k/mo
Search, Shopping, PMAX and Demand Gen campaigns managed with proper conversion tracking and attribution.
  • Search & Shopping campaigns
  • Performance Max setup
  • Google Merchant Center
  • Conversion tracking setup
  • Monthly reporting
04
WhatsApp Automation
₹15–25k
End-to-end WhatsApp Cloud API setup with automation flows that recover carts, nurture leads, and drive repeat purchases.
  • Meta Cloud API integration
  • Abandoned cart recovery flow
  • Post-purchase follow-up
  • CRM connectivity (Odoo/Zapier)
  • Broadcast campaign setup
05
Full MarTech Stack
₹35–50k
Complete end-to-end marketing infrastructure — ads, tracking, CRM, and automation — built and verified from scratch.
  • Meta + Google Ads setup
  • Pixel + CAPI + GTM + GA4
  • WhatsApp automation flows
  • CRM integration & lead syncing
  • Looker Studio dashboard
06
Ad Account Audit
₹5–8k
Deep audit of your Meta or Google Ads account — tracking gaps, audience issues, budget waste — with a prioritized fix plan.
  • Tracking & attribution audit
  • Audience & campaign structure
  • Budget efficiency analysis
  • Creative performance review
  • Detailed recommendations report
Case Studies

Real work,
real results.

Projects where I owned both the technical setup and the campaign strategy.

Anutilam · D2C E-commerce
From 5 orders/month to 100–150 orders/day

Inherited a broken setup — no working Pixel, no attribution, poor creatives. Conducted a full audit, rebuilt Meta Pixel and CAPI from scratch, restructured campaigns with a phased awareness-to-sales approach, and built a full remarketing ecosystem with WhatsApp automation for cart recovery and post-purchase flows.

6x+
ROAS achieved
₹1–1.5L
Monthly revenue
₹10–15k
Ad budget used
Meta Pixel CAPI WhatsApp Automation Lookalike Audiences Remarketing
Jagtap Horticulture · B2B + E-commerce
Full MarTech stack for a 700-product business

Built complete paid media and tracking infrastructure across Meta and Google Ads for both e-commerce and B2B segments. Deployed GTM + GA4 + Meta Pixel + CAPI on an Odoo website, integrated WhatsApp Cloud API with Odoo CRM, connected Meta Lead Ads via Zapier, and ran B2B landscape development campaigns achieving ₹70–90 CPL.

₹70–90
CPL for B2B leads
₹1L+
Monthly budget managed
700+
Products tracked
GTM + GA4 WhatsApp Cloud API Odoo 19 Google Shopping Meta CAPI
"Let's talk about what you're trying to grow."

Whether it's broken tracking, campaigns spending without results, or building your WhatsApp automation from zero — I can help diagnose and fix it fast.

CK
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